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The new Hyundai vehicle lineup features some of the best-selling cars and sport utility vehicles in Canada. Hyundai has come a long way since it was first known as a bargain manufacturer just over two decades ago. Today, Hyundai serves as a benchmark for automakers figuring out how to provide the best quality and value to customers.
Although Hyundai is now more than an affordable car brand, it has successfully retained many of the elements that made it successful when it first arrived in Canada. For starters, every new Hyundai vehicle features an impressive list of standard equipment. This equipment is the kind that buyers want in their vehicle without having to pay more for. This includes heated seats, heated steering wheels, sunroofs, and advanced safety technology, which all come standard or at an affordable price in new Hyundai cars and SUVs.
Hyundai stands out on the market for other reasons as well. It offers a wide range of sport utility vehicles like one of the most affordable SUVs in Canada, the Hyundai Venue. It also offers the Hyundai Kona and the Hyundai Tucson, two sport utility vehicles offered at an amazing price with a ton of features. It is easy to fall in love with the vehicles that Hyundai has to offer. We promise that you will be impressed by the lineup and the value offered by Hyundai vehicles.
At the heart of all-new Hyundai vehicles is the brand new SuperStructure. This new vehicle architecture uses high-strength steel to improve performance, fuel economy, and safety. Because Hyundai is a steel company at its core, its automotive division has access to affordable high-strength steel and can use it despite its prohibitive cost. While other automakers have to do with more traditional architectures, Hyundai can take advantage of advanced materials.
High-strength steel increases rigidity, which means better safety because the vehicle is better able to absorb the forces of a crash. It also means better performance because the vehicle will handle better and manage bumps in the road a lot more smoothly. It also means more comfort because you won’t feel all of these bumps. And because it is lighter, it also means better fuel economy.
Discover all of the advantages of the SuperStructure in our new Hyundai vehicles. Our team of Hyundai experts will be happy to help you better understand the Hyundai lineup and help you find the perfect new vehicle for your needs.